Inter Milan boosts new partnership with LeoVegas.News brand
The contract between these two companies is signed for 3 years and as a result the brand’s LeoVegas.News is going to be Milan’s official information partner.
LeoVegas will see its brand showcased on the team’s home stadium and training facility.
It is important to note that Italy has strict rules when it comes to gambling and this cooperation is in accordance with those rules. The contract is mainly focused on LeoVegas.News so it is in line with the regulations.
“With this agreement we are going to share a cultural approach to digital entertainment, which will attract more football fans. We will be showing every value that connects us with Inter Milan.”
explained LeoVegas.News’ CMO Niklas Lindahl.
“For our strategic growth it is important to share unique and fun content with our fans from everywhere so that we can be an entertainment company globally. Thus, we are thrilled to partner with LeoVegas who share the same values.”
commented Inter Milan’s CRO Luca Danovaro.
This new cooperation comes after LeoVegas announced that it has started partnering with English football club Manchester City.