New ruling clarifies GGL’s marketing enforcement powers

New ruling clarifies GGL’s marketing enforcement powers

Added:
New ruling clarifies GGL’s marketing enforcement powers

As a result of a recent court ruling, the GGL will be able to fine operators for using affiliates that link to illegal gambling websites.

The new ruling originated from one of the regulator’s previously issued penalties, as part of which the GGL imposed an undisclosed fine on an unnamed operator for advertising its services on affiliate marketing websites that also promoted illicit gambling offerings.

The violating business and the regulator went to court over the matter, which was ruled in favor of the operator. The GGL appealed this decision, which the higher court of the German state of Saxony-Anhalt ultimately ruled in favor of the regulator.

The court emphasized the requirement for regulated operators to not advertise their services next to unauthorized ones, as this will impede the fulfillment of the goals set out by the German gambling laws. The court also stated that allowing licensed and illegal operators to advertise next to each other can give players the impression that both maintain an equal level of prominence.

Furthermore, the court emphasized the importance for affiliates working in the country to notify their readers of certain risks posed by the gambling pastime and display a list of all locally regulated gambling operators on their websites.

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